Tag: Research

Optimizing Your Email Marketing Campaigns

July 31, 2019 / GuidesFor Team

Sending out emails to your target customers should always be done with careful consideration. First, the content must be well-thought, catchy, as well as substantial. Second, your email marketing strategy … Continue reading Optimizing Your Email Marketing Campaigns

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Marketers Need to Watch for these 2019 Email Marketing Trends

July 31, 2019 / GuidesFor Team

“This year the email marketing landscape will continue to focus on personalization with a focus on quality over quantity as well as expanding loyalty programs,” Marketing Land reports.  Marketers no … Continue reading Marketers Need to Watch for these 2019 Email Marketing Trends

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Which Email Marketing Software Should You Use for 2019?

February 28, 2019 / GuidesFor Team

Email marketing is still one of the most effective ways to reach an audience. In fact, 86% of respondents from DMA’s Marketer Email Tracker 2018 considers it as a “very important” strategy. … Continue reading Which Email Marketing Software Should You Use for 2019?

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Your Opened Email Campaigns Tell a Bigger Story than You Think

December 1, 2018 / GuidesFor Team

There are different ways in how to measure the success of an email marketing campaign, one of which is the opening rate of emails. But just because emails are opened … Continue reading Your Opened Email Campaigns Tell a Bigger Story than You Think

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How Much Should You Personalize Your Emails?

December 1, 2018 / GuidesFor Team

Email personalization is now the name of the game for many email marketers, but just because an email is personalized, doesn’t mean that its effectiveness will skyrocket. According to a … Continue reading How Much Should You Personalize Your Emails?

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A Guide to Creating Your First Email Marketing Campaign

December 1, 2018 / GuidesFor Team

Email marketing can be a bit daunting for those doing it for the first time, but knowing that email is still the leading form of business communication, marketers have to … Continue reading A Guide to Creating Your First Email Marketing Campaign

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Need a Brilliant Subject Line? Here are a Few.

December 1, 2018 / GuidesFor Team

In a day, an average individual would receive 121 emails every day. That is a lot of emails that a busy person has to go through on a daily basis, … Continue reading Need a Brilliant Subject Line? Here are a Few.

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Email Marketing Essentials for Nonprofits

December 1, 2018 / GuidesFor Team

Whether writing for non-profits, foundations,or corporate social responsibility efforts, having the right approach from start to finish should be in the mind of email marketers. While there are many similarities … Continue reading Email Marketing Essentials for Nonprofits

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Let Automation Help Your Usual Email Marketing Grind

December 1, 2018 / GuidesFor Team

Personalizing communications with customers has been the name of the game for a while now. But with the varying preferences of every person in a company’s email list, personalizing your … Continue reading Let Automation Help Your Usual Email Marketing Grind

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Use AI for Your Marketing Efforts

December 1, 2018 / GuidesFor Team

Artificial intelligence has become an indispensable tool for many companies as it does most of the grunt work for data processing that humans would need to create solutions and strategies. … Continue reading Use AI for Your Marketing Efforts

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