November 6, 2019 / GuidesFor Team
Specific steps are required in every endeavor to succeed. This also goes with an email marketing campaign. Optin Monster demonstrates the step-by-step process required when doing such.
Among the steps indicated in the said article, the most significant is to determine one’s email marketing goals. It is recommended that these goals should be aligned with conversion goals.
Writing copy involves including a human personal story, a personalized content that suits the readers’ interests, or an interactive application. Emails should also have a clear call to action.
Sending emails requires tracking. Data from responses on these emails can provide valuable information on how to make the campaign successful. ~~ Lornjane Altura
Posted In: Research