December 1, 2018 / GuidesFor Team
Personalizing communications with customers has been the name of the game for a while now. But with the varying preferences of every person in a company’s email list, personalizing your emails for different subscribers is a very tedious task. Enter marketing automation. Because of the increasing complexity and the mundane tasks associated with processing the data required to do the correct strategies, 49% of businesses have been using some form of email automation to help make their jobs easier. The potential of marketing automation is huge and this article will help you see different ways you can use the power of automation to help you. -Jahra R.
Posted In: Research