Emojis Are Taking Over Email Marketing

February 8, 2018 / GuidesFor Team

We are in a day and age wherein people love for things to be more visual. This goes the same for email marketing as a recent study suggests that people are most likely to open emails that have emojis in their subject line. This surprising new data should be put to good use by marketers as it could be a way to make brands more noticeable online through email marketing. While emojis may look unprofessional to some, the numbers don’t lie and it’ may be big help to add in emojis to a subject line. These emojis make emails a little more welcoming too and that’s something people are always looking for. -Carla Grace Mesina

Read the source article at Marketo Marketing Blog

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