Dominating Email Marketing With Personalization

February 8, 2018 / GuidesFor Team

The world of email marketing may be discreet as compared to other marketing fields but there is no doubting that the competition there is fierce. To dominate email marketing, the best way to go is by making emails more personal. Email personalization is a lot of things including adding the name and address of the receiver, asking them the right questions, and so many more. It’s an aspect of email marketing many practitioners tend to overlook since it’s a rather touchy subject on privacy. There’s nothing to worry too much about though as the receivers take these emails kindly—and look forward to the next one. -Carla Grace Mesina 

Read the source article at Marketo Marketing Blog

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